Twitter

I have seen that a recent report on Twitter where they questioned the CEO about his business models and why hasn't it made any money till today, after 3 years of hard work?


I am utmost impressed with the answer he gave. All in all, he mentioned that he does not want Twitter to be a fad and that he is looking towards the long-term goal that is sustainability through the improvement of technology and management.

That is very important I believe and that I will wait for as long as Twitter needs to get that done, which is projected to be in 2011.


Let's look at a pertinent example, namely Facebook. We have all seen results from Facebook as a social network and it's powerful impinge it has on both teenagers and adults. Everyone is posting videos, status messages, events, advertisements, projects on Facebook and it spreads all these information like wildfire.


The fact that it is attracting almost all the users from Friendster goes to show that it is not just a fad and that it is impeccable as a social network media. However, we do notice that people are now experiencing problems, viruses, website links breakdown or even risk of being hacked by the others.

So, the problem here is that the problems facing the users are exacerbated as a result of neglect by the administrators. They are moving at god-like speed and they tend to leave some of the users behind along with their instrumental advices. They focused too much on money-making and they abandoned the needs of its target market. There is no doubt they are already reaping in a lot of profits but I worry that it is not at all sustainable.


That is precisely why I am an advocate of Twitter right now because of what it's CEO said. It is not about money-making now, not about business models or even recruitment. It is more about the supporting the growth rather than faciliating the growth. A lot of companies feed on their hyped up start and they ended up in a disaster because they lose their focus and direction after a while. They cannot support the growing demand and they soon imploded from the growing complaints and demands.


Hence, the key here is to create a system that can consistently manage the growing demand that the CEO sees in the near future rather than going with the flow because we all know that it is not possible to go with the flow today. Fluctuations in demand is too unpredictable and an organic structure is imperative for the company to sustain themselve in today's whimsical economy.

Credit -hongkiat, -howstuffworks