It was raining heavily. A man in a Mercedes drove past a bus stop and he saw 3 people sitting at the bus stop.
1. An old lady that was going to die if she was not treated.
2. A life-long good friend.
3. A dream mate that he always pine to be with for the whole of his life.
Question is . . . Who should he pick up?
Some of the random answers:
Of course the dream mate man, how often do you come across someone you truly love?
Nah, I believe we should take the old lady, she's dying already GODAMNIT!
I believe in friendship, I will take my life-long good friend.
But the miracle is here, we can have the best of triple world!
How?
Simply get out of the car, ask your life-long friend to drive the old lady to the hospital and enjoy the rest of your day with your dream mate.
A synergistic solution. This might just be a random example but this is the power of synergy, 1+1=1 Billion.
Saturday, November 28, 2009
Friday, November 27, 2009
Google's gift: Free WiFi in 47 airports
Google has exploited the fact that people linger around the airport for quite a while before they board the plane and when they alight the plane, as they wait patiently for their families.
I'm pretty sure that this applies to most of us. We usually have to arrive at the airport 2 hours before our flight to settle the treacherous and mundane applications for our flight. After we are done with the application, we tend to be too free and most of us can't be bothered to shop at the customs because we have been there so many times already. For one matter, it does not change one bit even after so many years.
So what can we do? Whip out our iPhones/Smartphones/or whatever phones you have, and start surfing the Internet for some quirky, humorous videos. With Google's service now, many of us get to enjoy the free service without having to pay a single cent.
Of course, they are not so stupid as to pay without letting you know that it is them that you have to thank for the free service.
Upon signing in, users will be asked if they want to set Google (GOOG, Fortune 500) as their homepage or try the Google Chrome browser.
This form of advertising is considered to be straight to the point, down to the bones. Why is that so? Because it has identified the essence of advertising, that is to relate to the needs and behaviors of your consumers.
In this case, it has identified that people are too bored in the airport and they have the propensity to turn to the Internet as source to relieve their boredom. When you do them a favour, they will be more than happy to set you as their homepage and even attempt to use your services, whether new or not. Why do they do so?
1. Norm of reciprocity, as a payback favour, they don't mind using your services.
2. Because they have all the time in the world, there is no harm exploring since they have nothing to do now anyway.
With regards to the above 2 mentioned facts, Google has turned the table around and diverted all their attention to their services. Come to think of it, the traffic inflow and outflow just within a day is already an insurmountable sum. Furthermore, this offer is going to be here for the whole of the festive season, imagine the amount of recognition Google will get after this treat they provide?
An incandescent marketing strategy indeed.
Credits -money.cnn, -shore, -kalithea, -farm3
I'm pretty sure that this applies to most of us. We usually have to arrive at the airport 2 hours before our flight to settle the treacherous and mundane applications for our flight. After we are done with the application, we tend to be too free and most of us can't be bothered to shop at the customs because we have been there so many times already. For one matter, it does not change one bit even after so many years.
So what can we do? Whip out our iPhones/Smartphones/or whatever phones you have, and start surfing the Internet for some quirky, humorous videos. With Google's service now, many of us get to enjoy the free service without having to pay a single cent.
Of course, they are not so stupid as to pay without letting you know that it is them that you have to thank for the free service.
Upon signing in, users will be asked if they want to set Google (GOOG, Fortune 500) as their homepage or try the Google Chrome browser.
This form of advertising is considered to be straight to the point, down to the bones. Why is that so? Because it has identified the essence of advertising, that is to relate to the needs and behaviors of your consumers.
In this case, it has identified that people are too bored in the airport and they have the propensity to turn to the Internet as source to relieve their boredom. When you do them a favour, they will be more than happy to set you as their homepage and even attempt to use your services, whether new or not. Why do they do so?
1. Norm of reciprocity, as a payback favour, they don't mind using your services.
2. Because they have all the time in the world, there is no harm exploring since they have nothing to do now anyway.
With regards to the above 2 mentioned facts, Google has turned the table around and diverted all their attention to their services. Come to think of it, the traffic inflow and outflow just within a day is already an insurmountable sum. Furthermore, this offer is going to be here for the whole of the festive season, imagine the amount of recognition Google will get after this treat they provide?
An incandescent marketing strategy indeed.
Credits -money.cnn, -shore, -kalithea, -farm3
Thursday, November 26, 2009
Tech gadget gifts for $299 or less
Consumers looking to buy electronics for holiday gifts won't have to break the bank this season.
Droid: $199, with 2-year contract
The Droid's "iDon't / Droid does" marketing campaign has raised quite a few eyebrows because of its seemingly preposterous suggestion that Verizon's new Motorola smartphone can hold its own against Apple's iconic iPhone.
HP Mini 110 series: $299
One powerful option in the sub-$300 range is the HP mini 110 series, which sports a 160 GB hard drive, 1 GB of memory, Intel Atom processor, built-in Web cam and microphone. Not bad for a 2.3 lb. computer.
iPod Nano 8GB: $149
The Nano got a $30 price cut from the previous version, and now features a video camera, a pedometer and an FM receiver with the ability to pause live radio.
PlayStation 3 120GB: $299
Sony's third generation PlayStation has had a lot of things going for it since its late-2006 release: in addition to its high-definition graphics, and fantastic game selection, it also sports a Blu-ray disc player.
Kindle: $259
But competition is heating up. Barnes & Noble designed its own e-reader that hit shelves in the past few months, and consumer electronics analysts say this holiday season will be a big test to see how consumers respond to the newly competitive e-reader market.
Flip Ultra: $149
The cool new Flip cameras sport just a few buttons, enabling users to simply point, shoot, and start recording hours of video. Want that video in high definition? $50 more will get you a Flip Ultra HD.
Credits -money.cnn
Wednesday, November 25, 2009
Concerns about Asset Bubbles
There has been a raising concern about the asset bubbles in Asia popping once the Fed raise their interest rates.
The common trend here is that the Asia markets and economies are recovering faster than the United State's and apparently people are borrowing money from the United States banks at a low interest rate to invest in Asia.
With regards to the rise in investments, we see a rise in the stock prices, commodities, and currencies. The Austrailian dollar is up 35% and still rising. We see other markets like South Korea, Singapore and Hong Kong all flourishing under the investments made by the Americans.
The concern here is that when the Fed raises their interest rates, the number of investments in Asia will plummet all of a sudden, bringing the stock prices, commodities and currencies back to an all-time low. A sudden withdrawal might stabbed Asia hard in the back and we will be back to Square 1 all over again.
Stopping investments or limiting the number of investors is not a panacea to the perplexing problem. This will just deter potential investors and it will be disadvantageous to Asia in the long run, especially, when we are feeding off the energy of the world to grow rapidly right now.
A more relevant and congenial solution will be to ensure sustainability in these investments, which is to say, the investors will not leave even after the Fed raises their interest rates. Typically, when the Fed raises their interest rates, the investors will sell their businesses and take away with them whatever profits they made and stay low for a while until they find another opportunity.
Hence, the key here is to make sure that they stay and develop their business conscientiously even with the rising interest rates.
There are two ways of doing things,
FIRST: Help them to cope with the rising interest rates which is forecasted to start by the end of mid 2010. This can be done by drafting out policies esoteric to the individual country's strength. For instance, Singapore can promise low trade tax, Hong Kong can adjust their real estate policies and infrastructure rent. By lowering the cost to do business here in Asia, they will still stay even if the interest rates rise because the total cost will still be manageable.
SECOND: The government must have some backup plans to cushion the backdrop if the companies are really going to leave when the interest rates are raised by the Feds. They have to make sure that the stock prices and currency rates will not fall tremendously. It is perfectly fine for it to fall by a small bit because it will pick itself up easily after a few months. However, if consumer confidence is heavily dented, it is very hard to regain their confidence in the market.
It is really a conundrum, nonetheless, the government really has to start planning now or else it will be too late when the bubble burst again.
Credits -marketwatch, -lh5, -mytravelmaps
The common trend here is that the Asia markets and economies are recovering faster than the United State's and apparently people are borrowing money from the United States banks at a low interest rate to invest in Asia.
With regards to the rise in investments, we see a rise in the stock prices, commodities, and currencies. The Austrailian dollar is up 35% and still rising. We see other markets like South Korea, Singapore and Hong Kong all flourishing under the investments made by the Americans.
The concern here is that when the Fed raises their interest rates, the number of investments in Asia will plummet all of a sudden, bringing the stock prices, commodities and currencies back to an all-time low. A sudden withdrawal might stabbed Asia hard in the back and we will be back to Square 1 all over again.
Stopping investments or limiting the number of investors is not a panacea to the perplexing problem. This will just deter potential investors and it will be disadvantageous to Asia in the long run, especially, when we are feeding off the energy of the world to grow rapidly right now.
A more relevant and congenial solution will be to ensure sustainability in these investments, which is to say, the investors will not leave even after the Fed raises their interest rates. Typically, when the Fed raises their interest rates, the investors will sell their businesses and take away with them whatever profits they made and stay low for a while until they find another opportunity.
Hence, the key here is to make sure that they stay and develop their business conscientiously even with the rising interest rates.
There are two ways of doing things,
FIRST: Help them to cope with the rising interest rates which is forecasted to start by the end of mid 2010. This can be done by drafting out policies esoteric to the individual country's strength. For instance, Singapore can promise low trade tax, Hong Kong can adjust their real estate policies and infrastructure rent. By lowering the cost to do business here in Asia, they will still stay even if the interest rates rise because the total cost will still be manageable.
SECOND: The government must have some backup plans to cushion the backdrop if the companies are really going to leave when the interest rates are raised by the Feds. They have to make sure that the stock prices and currency rates will not fall tremendously. It is perfectly fine for it to fall by a small bit because it will pick itself up easily after a few months. However, if consumer confidence is heavily dented, it is very hard to regain their confidence in the market.
It is really a conundrum, nonetheless, the government really has to start planning now or else it will be too late when the bubble burst again.
Credits -marketwatch, -lh5, -mytravelmaps
Tuesday, November 24, 2009
Monday, November 23, 2009
Protecting your assets
"With the unemployment rate at 10.2%, the highest level in more than 26 years, Brett Arends talks with Kelsey Hubbard about what investors can do to protect their assets -- long before that pink slip comes."
Now, now this is a slight diversion from what we usually see, and hear from the media. While many are beleaguered about employment, we now deviate from that topic and instead, discuss about how we can actually prepare ourselves for the possible unemployment, even for those who still have a job right now.
The key here apparently is to keep your money is the 401(k), to secure your securities, so that it is untouchable by the creditors. You will have to keep saving and talk to counsellors and banks on how they can possible help you.
Everyone's case is Sui Generis so to speak, you really have to strategise your own plans, your own way of saving such that it will benefit you. For example, people who are in marriage have a different saving plan as compared to people who are single. Similarly, those people who live in bigger houses have to sign up for a different plan as compared to people living on rented flats.
In addition, some people are working part time and some are working full time. All in all, you need to look at steps to protect what you have now and your homes, not against mortgage creditors but against the unsecured creditors.
For more information on how to protect your assets, do read up on marketwatch.
Credits -marketwatch
Now, now this is a slight diversion from what we usually see, and hear from the media. While many are beleaguered about employment, we now deviate from that topic and instead, discuss about how we can actually prepare ourselves for the possible unemployment, even for those who still have a job right now.
The key here apparently is to keep your money is the 401(k), to secure your securities, so that it is untouchable by the creditors. You will have to keep saving and talk to counsellors and banks on how they can possible help you.
Everyone's case is Sui Generis so to speak, you really have to strategise your own plans, your own way of saving such that it will benefit you. For example, people who are in marriage have a different saving plan as compared to people who are single. Similarly, those people who live in bigger houses have to sign up for a different plan as compared to people living on rented flats.
In addition, some people are working part time and some are working full time. All in all, you need to look at steps to protect what you have now and your homes, not against mortgage creditors but against the unsecured creditors.
For more information on how to protect your assets, do read up on marketwatch.
Credits -marketwatch
Sunday, November 22, 2009
iPhone Apps
Want to know how it's like to walk on a Chanel Runway?
There's actually an iPhone app for that, how cool is that man!
Fashion houses have been notoriously slow to embrace technology. Even their collections displayed on the runway takes 6 months to produce.
But things have taken a turnaround now, just head on to Style.com and you can easily get the fashion apps you need. Many top designers are introducing free iPhone applications to showcase their collections on your iPhone.
You can easily view the accessories and clothes on your iPhone and you can order immediately via your iPhone as well. It is really simple and quick.
As a matter of fact, different designers offer different programs esoteric to their brands. Some offers you films to watch, while others offer enticing games that force you to linger around on their websites.
On prima facie, it is definitely an euchred commercially viable strategy to use. You attract customers to view your collections more readily and thus you expose them to more of your products and with more contacts, comes more purchases as a corollary.
Nonetheless, is it really going to be that effectively? I will beg to differ in this case. I personally feel that when it comes to prestigious luxurious goods, it is better to view them on the websites and head down to the stores yourself. Viewing it on your iPhone does not have the necessary impinge on the consumers because the images are so small and the collections does not look alive as compared to seeing it on the big screen.
Furthermore, these clothes are very pricey and I for sure will not order via my iPhone even if I adulate it. It is definitely imperative for me to go down to the store, try it out, ruminate for awhile, before I even contemplates whether to buy it or not.
The application might be instrumental for cheaper retailers like Giordana, Diesel, or Macy's. Definitely not suitable for high end brands if it boils down to actual purchases.
Credits -marketwatch, -gaijinnosekai, -thelifeofluxury, -style
There's actually an iPhone app for that, how cool is that man!
Fashion houses have been notoriously slow to embrace technology. Even their collections displayed on the runway takes 6 months to produce.
But things have taken a turnaround now, just head on to Style.com and you can easily get the fashion apps you need. Many top designers are introducing free iPhone applications to showcase their collections on your iPhone.
You can easily view the accessories and clothes on your iPhone and you can order immediately via your iPhone as well. It is really simple and quick.
As a matter of fact, different designers offer different programs esoteric to their brands. Some offers you films to watch, while others offer enticing games that force you to linger around on their websites.
On prima facie, it is definitely an euchred commercially viable strategy to use. You attract customers to view your collections more readily and thus you expose them to more of your products and with more contacts, comes more purchases as a corollary.
Nonetheless, is it really going to be that effectively? I will beg to differ in this case. I personally feel that when it comes to prestigious luxurious goods, it is better to view them on the websites and head down to the stores yourself. Viewing it on your iPhone does not have the necessary impinge on the consumers because the images are so small and the collections does not look alive as compared to seeing it on the big screen.
Furthermore, these clothes are very pricey and I for sure will not order via my iPhone even if I adulate it. It is definitely imperative for me to go down to the store, try it out, ruminate for awhile, before I even contemplates whether to buy it or not.
The application might be instrumental for cheaper retailers like Giordana, Diesel, or Macy's. Definitely not suitable for high end brands if it boils down to actual purchases.
Credits -marketwatch, -gaijinnosekai, -thelifeofluxury, -style
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