Thursday, September 2, 2010

2NE1 Comeback on 100909

Major transformation in the image of 2NE1


This is what's so unique about Kpop.


They release a small mini album from time to time, say every 3 or 6 months.


And then after 1-2 years, they comeback with a full-fledged album along with a brand new image.


They will usually promote their tracks by releasing teasers along with the makeover pictures of their artists.


What's so unique about this comeback is that 2NE1 will be promoting a total of THREE title hit tracks simultaneously. A move that has never been seen before in the media industry. Typically, the group will only promote a maximum of 2 hit songs but this time round, 2NE1 is starting the revolution of promoting a total of 3 songs.



Very intriguing marketing strategy that has been really great at enticing the public.


Let's take a look at their transformation


From this to




to this 









Team Leader CL too changed her image from








To this






Minzy from this







to this



Park Bom from this



to this


Sandara Park from this 



to this






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